Fact-finding by paper and email
Clients are asked for the same information repeatedly across disconnected forms. Drop-off during onboarding is common and rarely measured.
Financial Services
Client acquisition is constrained by an onboarding process that is slow for good reasons — identity, suitability and record-keeping obligations are real. The opportunity is removing the manual work around those requirements, not the requirements.
The customer lifecycle
This is the path a customer actually takes in your sector. We’ve marked the stages where the business most often loses them — and it is rarely the marketing.
4 of 9 stages are where this sector most often loses the customer.
Where it breaks
Clients are asked for the same information repeatedly across disconnected forms. Drop-off during onboarding is common and rarely measured.
The obligation is not the problem; collecting and filing the evidence manually is. It is high-volume, low-judgement work — the profile that automates best.
Annual reviews are both a service obligation and the main source of additional business. Left to memory, they happen late or not at all.
Portfolio, CRM and document storage disagree. Answering a simple client question means checking three places.
What we measure
Agreed before we start, reported throughout. No vanity metrics.
What we typically build
30 minutes, no pitch. If we’re not the right fit, we’ll tell you that too.